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Apple Regent Street

In a respectful dialogue between old and new, Foster+Partners re-imagined Apple Regent Street in London, creating richer and more dynamic retail experiences.

The re-imagining of Apple Regent Street in London goes beyond retail to create richer, more dynamic experiences for visitors and a relaxed environment. Built in 1898, the building was the studio of Victorian mosaicist Antonio Salviati of Venice, who was responsible for the exquisite mosaics at the Albert Memorial Chapel in Windsor and St Paul’s Cathedral in London.

Stefan Behling, Architect at Foster+Partners said: “The project is about a respectful dialogue between old and new – carrying forward a heritage of craftsmanship in a contemporary way. Contained within its historic fabric, is a new grand ‘town square’ with trees that bring nature into the interior spaces. It is a place for people to meet and collaborate, and most of all, it will be an exciting experience that goes beyond retail.”

Characteristic of the new Apple Flagships, the interior space is a 7.2 metre double-height grand hall – forming a “town square” space that is flexible and welcoming. The design enhances transparency from the street and floods the store with natural light, dramatically improving the visual connection between the two levels. The interior front facade, with its full height arches clad in Portland stone, can be appreciated in its full extent.

Using a warm palette of materials including stone, wood and terrazzo that is sympathetic to the historic nature of the building, the store has a calm setting, with the increased height allowing for the addition of twelve Ficus Ali trees on the ground level, bringing nature to the interior spaces.

Apple Regent Street, London
Program: store design
Architects: Foster + Partners
Completion: 2016

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Apple Regent Street

In a respectful dialogue between old and new, Foster+Partners re-imagined Apple Regent Street in London, creating richer and more dynamic retail experiences.

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