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On the occasion of Milan Design Week, Rossignoli – the historic bicycle shop and resting place for cyclists in the Brera district – is hosting an installation created by USM and the international media brand Monocle.
Together with the ever-present bicycles, plants and modular furniture become the protagonists of the space. The exhibition explores the topics of circular economy and sustainability, presenting a talk moderated by Monocle on “how to improve the design industry”.
From 4 to 10 September, visitors can take part in the programme of meetings of the shop and participate in the competition to win two Rossignoli bicycles in the Swiss company’s colours: they will have to guess the number of ball joints in the furniture of the installation.
- Exhibition:
- Cycle or Re-Cycle
- Set design:
- USM, Monocle
- Venue:
- Biciclette Rossignoli, Corso Garibaldi 71, Milan, Italy
- Opening dates:
- 4-10 September 2021 (from 10am to 8pm)
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