Twitter’s new logo: the joyful bird replaced by a X

We do not yet know what the actual changes will be on the social, but what is certain is that it will become something very different.

On July 22 Elon Musk started tweeting about the rebranding of Twitter in X, a name composed of a single letter that has always been repeated in all his projects: from x.com, the first name of Paypal, to Space X; passing through Model X Plaid, the Tesla SUV; xAi, who wants to understand “the true nature of the universe”, up to his son X Æ A-12 – although Musk claims that the first part of the name was wanted by his mother, Grimes.

Now – the domain x.com, purchased by Paypal in 2017 – has finally been used, and redirects to twitter.com, which according to Musk will become the “everything app”. The typical light-blue bird logo has also been replaced by a minimalist X, which should be reworked later.

It is not clear what will become Twitter, indeed X, for now, the number of DM will be limited for non-paying users, and apparently, users can soon publish “very long” texts and “complex articles”.

Cover image is courtesy of X.