Googling

Portuguese artist Barato uses Google Search, more precisely the search for images, to create digital minimalist paintings, and shows the compositions in posters and billboards.

Barato, Googling, installation view, 2017
The artist Barato uses Google Search, more precisely the search for images, to create digital minimalist paintings. Browsing the Internet under adverse conditions, Barato has realized the ability of Google’s algorithms to generate harmonious and well-structured patterns. He also realized the ease of influencing the color palette by searching for words such as snow, fire, Real Madrid, Mondrian, fog, forest, Blue Klein etc. The google algorithm creates rectangles with the dominant color of each image, which distributes along the screen according to the size and proportion of the images, before showing all the pixels.

 

This process of loading images that create random graphics makes Google searches a fun improvisation game in the art of painting digitally. The project is influenced by the work of some master like Rothko and Mondrian, but in reality these “paintings” are created with a simple “print screen” in the precise moment when Barato feel the perfect composition and color balance. After going through digital platforms and social networks, Barato decided to turn these works into “street art” by showing the compositions as posters and billboards, transforming the usual advertising platforms in minimal art displays, and streets in art galleries. For this it had the support of some municipalities and agencies, occupying publicity supports that were not being used.

Img.8 Barato, Googling, installation view, 2017
Img.8 Barato, Googling, installation view, 2017

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