Ghigos looking for Ideas

#133 Presented during Milan Design Week, Ideas Bit Factory, the new design brand for self-production, offers experimental research about home and furnishings. #salone2015

Ghigos in cerca di Ideas, vista dell'allestimento

Ghigos Ideas, Emilio Lonardo, Marco Ornella and Francesca Vicari give birth to Ideas Bit Factory, the new design brand for self-production that offers experimental research about home and furnishings.

The kitchen world, the charm of déjà-vu and the discover within wastes are themes that intersect in this thousand-faces setup. The ancient fan theme is reinvented once again, side sights to transform wastes from a mine into refined house objects and a stylish exercise to set the city.

Among the collection on view, Darsi delle arie is a series of fans full of highly tactile and decorative inserts that amaze with unexpected anomalies, able to show a symbol of tradition with fresh eyes. It was the first souvenir distributed during the first World Exposition.

Realized by Recycled Stones with the collaboration of the artist Matthew Broussard, The enchanted gardens are seven fantastic worlds narrated with oniric, surreal, ironic or conceptual landscapes… objects between art and design realized in ten numbered copies.

Natural waste of stone production, observed from a new point of view, become original and seductive tableware in Recycled Stones.

Apparecchiare la città plays with different scales to draw urban sizes in a domestic way, realized with symbol-tableware: icons reinvented and inserted in a extraneous context. Among the presented objects, you’ll find the winner of “AAAdesignercercasi” contest organized for Expo Village 2015 and the chopping board mentioned by “Young Design 2014”.

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