Nendo: Chocolatexture

In a limited-time-only chocolate lounge conceived for the awarding ceremony of “Designer of the Year Maison&Objet 2015”, Nendo presents its new chocolate concept.

Awarded “Designer of the Year” of Maison&Objet 2015, Nendo created 400 Chocolatexture chocolate sets, on sale for a limited time, in order to allow on-the-spot tasting.

Several pieces of furniture announced in the past by Nendo which had a “soft melting feel” were selected from across companies such as Cappellini, Desalto, Glas Italia, Emeco, Offecct, and Moroso which were custom-coloured to resemble chocolate and were placed inside the lounge.

Nendo, Chocolatexture: 1 –“tubu-tubu” Chunks of smaller chocolate drops; 2 – “sube-sube” Smooth edges and corners; 3 – “zara-zara” Granular like a file; 4 – “toge-toge” Sharp pointed tips; 5 – “goro-goro” Fourteen connected small cubes; 6 – “fuwa-fuwa” Soft and airy with many tiny holes; 7 – “poki-poki”  A cube frame made of chocolate sticks; 8 – “suka-suka” A hollow cube with thin walls; 9 – “zaku-zaku” Alternately placed thin chocolate rods forming a cube

The lounge area is surrounded by a forest of 2,000 8mm-thick aluminum pipes, each of which is carefully painted at the appropriate height in chocolate-coloured gradations, creating the feeling of one being surrounded by “a rippling large molten chocolate wave”. The chocolatexture lounge is neither a café, nor an exhibition, nor an installation, but a place to experience and enjoy nendo through the five senses.

Cocoa’s country of origin, kind, percentage content, technique of the chocolatier’s, the flavours inside... There are many factors that determine a chocolate’s taste. In coming up with a new chocolate concept, Nendo turned its attention not to such factors, but to the chocolate’s “shape.” The nine different types of chocolate are made within the same size, 26 x 26 x 26 mm, featuring pointed tips, hollow interiors, smooth or rough surface textures and, while the raw materials are identical, the distinctive textures create different tastes.

Nendo, Chocolatexture
Nendo, Chocolatexture
Nendo, Chocolatexture
Nendo, Chocolatexture
Nendo, Chocolatexture
Nendo, Chocolatexture
Nendo, Chocolatexture
Nendo, Chocolatexture


Chocolatexture
Design: Nendo

23–27 January 2015
Maison&Objet
Hall 8, Stand F1-G2
Paris Nord Villepinte