Neighborhood after neighbourhood, designer after designer, Passionswege helps tourists, citizens and experts to discover the last – not many, but not few either – craft workshops that are still present and well-integrated into the urban fabric. “A rather unique situation,” explains the director of the festival, Lilli Hollein, who conceived the format in 2005 and now manages it with Gabriel Roland and the support of the Vienna Chamber of Commerce. The "Paths of Passion" connect small, hyper-specialised companies with young Viennese and European designers. The workshops are always located in the festival district that changes every year. This year it was the turn the ninth district, the district of Alsergrund, to welcome six manufacturers, eight designers and many artists. This process of discovery and continuous exchange leads to unexpected results. It is a special format that raises many questions, reveals aspects that are not well known even by the locals and, as a result, creates projects that go far beyond the usual commercial activities.