From October 22 to 25, 2024, Pedrali, the Italian leader in contemporary furniture design, took center stage at the Orgatec international trade fair in Cologne, showcasing its innovative vision for workspaces with the #PedraliColoursofLightness stand. As a key event for the office sector, this year’s Orgatec focused on new visions of work, and Pedrali presented its new furniture solutions designed to meet the flexibility needs of modern work environments. Today, the office is no longer just a place for work but a space for interaction and collaboration, where company culture is valued, and productivity is enhanced through the meeting and exchange between colleagues. Furniture design plays a crucial role in this transformation.

Flexibility and Ergonomics

In this context, flexibility is a priority, not only in the physical layout of spaces but also in how the furniture adapts to users' needs. The new products from Pedrali, presented at Orgatec, fully reflect this trend, with solutions that combine visual and structural lightness with high customization potential. The #PedraliColoursofLightness stand, designed by Milan-based firm DWA Design Studio, embodies this philosophy, offering dynamic and modular environments. Each piece of furniture is designed to be easily reconfigured to promptly meet the changing needs of workspaces.

Diego, Plural Soft, and Rizz Workstation

Among the most anticipated novelties is the Diego table, designed by Jorge Pensi Design Studio. Designed for use both in the workspaces and at home, Diego is a versatile piece, perfect for those who work in fluid and dynamic environments. Thanks to its lightweight aluminum base and height adjustability, Diego adapts to various situations, from work to relaxation. Also by Jorge Pensi Design Studio is Plural Soft, the evolution of seating collection from the same name, which stands out for its comfort and versatility, with modular configurations that allow for a variety of solutions. Plural Soft is designed for dynamic waiting areas, with polyurethane foam upholstered seats that ensure comfort and functionality.

Another standout offering is the Rizz Workstation, designed by Robin Rizzini. This workstation, available in two, four, or eight seats, is characterized by a clean and essential design, with a solid aluminum structure. The table, designed to optimize space, includes a cable management system, making it perfect for collaborative environments and open spaces, marked by minimalist order and visual cleanliness. The option to add sound-absorbing screens and LED lighting systems also makes it an ideal choice for workspaces requiring customizable solutions.

One key feature of Pedrali's production is its commitment to sustainability. The company focuses on recycled and recyclable materials, such as the aluminum used in most of its collections, ensuring lightness and durability. Each piece is designed to be disassembled at the end of its life cycle, thus facilitating proper disposal and material recycling, reducing its environmental impact.

New forms for new spaces

A strong point of Pedrali's participation in Orgatec is the variety of solutions presented, covering all the needs of a modern office. From the Rizz Workstation to the modular Plural Soft seating, and multifunctional tables like Diego, the range is extensive and diversified, with particular attention to detail and material quality. Pedrali’s product range extends beyond operational spaces. Solutions like Buddyhub Sideboard, with its integrated sound-absorbing panel, create visual and acoustic divisions within spaces, while offering elegant and functional storage solutions. This ability to combine aesthetics and practicality is one of the factors that make Pedrali a reference point in the world of furniture design.

The role of design in the workplace

Orgatec 2024 provides an important opportunity to discover how design can positively influence workspaces, making them more welcoming, functional, and sustainable. With its participation, Pedrali reaffirms its leadership in workspaces furniture design, offering innovative solutions in line with the market’s evolving needs. The office of the future, according to Pedrali, is a space for connection, flexibility, and well-being, where each element contributes to enhancing the work experience and creating a stimulating and productive environment.