A Terrazza Martini, whether in Paris, Milan, Pessione or Sao Paulo has been a landmark for over half a century.

The Terrazza Martini by Pininfarina will overlook Piazza Italia. Installations placed on the walls supporting the entrance staircase will tell the story of the company, its Italian roots, its closeness to the land and the beauty and riches of its native region.

The interior has been designed as modular spaces where an aperitif can be fully enjoyed.

The main characteristic of the entire structure will be the mix of traditional elements and materials - such as wrought-iron railings typically seen on the terrace of a historic building but with a modern twist - with elements of contemporary design - the beautifully curving bench seating in typical Pininfarina style running along the entire perimeter of the terrace. The Martini logo has been broken down into its constituent elements - the red circle is reproduced graphically on the perimeter walls and floors and the vertical blue line is represented by the bench, making the location instantly recognizable. The perimeter area will be further enhanced by lush rare vegetation amongst which will be many of the botanicals used in the preparation of the four Martinis.

The heart of the Terrazza will be the Martini Bar a place where Martini’s products can be discovered and shared, alongside delicious food made with the very best Italian ingredients and raw materials.

There will be also a second bar and several lounge areas, partially protected by a pergola designed with contemporary lines and geometric shapes, and partially open so that the magnificent view this position offers can be fully enjoyed.