Now its name is Prada Rong Zhai. Rong Zhai is a 1918 historic mansion in central Shanghai, meticulously restored by Architect Roberto Baciocchi for Prada. Designed for the distinguished family of Yung Tsoong-King a century ago, Rong Zhai is one of Shanghai’s finest Western-style garden villas. In 2011, Milan-based global fashion brand Prada began working with renovation specialist Architect Roberto Baciocchi on an epic revival of the stunning home. The result is as an emblem of Miuccia Prada and Patrizio Bertelli’s admiration of Chinese aesthetic heritage and a deep commitment to the city of Shanghai. The mansion serves as a unique site for the company’s diverse activities in China.
Shanghai. Prada renovates the 1918 villa Rong Zhai
Historical fashion brand creates a trait d’union between Milan and Shanghai: a jewel of the Chinese architecture restored by Architect Roberto Baciocchi.
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- 14 December 2017
- Shanghai
The restoration of Rong Zhai combines that experience in historic building, an abiding belief in the value of traditional handcraftsmanship, and a dynamic collaboration between Western architects and Chinese scholars and artisans. The result is a true hybrid: a dialogue between Milan and Shanghai that stands as a testament to the family that commissioned it, the numerous architects and artists who shaped it, and the teams of Chinese and Italian specialists who brought it back to its rightful grandeur.